Sublime
An inspiration engine for ideas
An effecting sports marketing strategy goes far beyond simply paying a roster of ambassadors to parrot a brand’s messaging and show up at events. It’s about displaying a certain level of taste and awareness of compelling stories and individuals from across the spectrum.
It’s about being selective, yet omnipresent.
To watch
Sahil • 7 cards
ENRIQUE NESSIM
@enriquenessim
The Score Takes Care of Itself.
Scott Galloway • The Algebra of Wealth: A Simple Formula for Success
Podcasts
Vera • 1 card
When we spoke to Josh, he mentioned how shockingly under-monetized esports is: “The average NFL viewer is valued at, like, $45 per fan or something; esports is at around $3. Especially in esports, the viewer has been trained to get too much value for free.”
Trends • What Is Esports? (And What It Means for Business)
to watch
camille lavoie • 1 card
Apple TV+, seizing the luxury positioning from HBO. Luxury is about artisanship and scarcity.