Sublime

Why We Do What We Do: Understanding Self-Motivation BY EDWARD L. DECI WITH RICHARD FLASTE

Chapter 4 will explore autonomy, our desire to be self-directed. Chapter 5

For the last two years, two intrepid researchers and I have read and analyzed more than seven hundred studies—in the fields of economics and anesthesiology, anthropology and endocrinology, chronobiology and social psychology—to unearth the hidden science of timing.

Author Daniel Pink has written several key works on his theories of contemporary motivation. In current times, he says, the idea of “Motivation 3.0” is more likely to bring about the personal success we all desire. This follows the eras of Motivation 1.0, which is merely the primitive need to survive, and Motivation 2.0, the reward-and-punishment m

Napping even increases “flow,” that profoundly powerful source of engagement and creativity.48

Cannon-Brookes draws a distinction between “products people buy” and “products people are sold”—and he prefers the former.

four key differences.

These reasons will remind you of the strategies that you’ll need to be effective on the task, providing a sturdier and more substantive grounding than mere

Economists categorize what people buy in the marketplace by the attributes of what they’ve purchased.