Sublime
An inspiration engine for ideas
Known as the “Generation Effect,”
Tiago Forte • Building a Second Brain: A Proven Method to Organize Your Digital Life and Unlock Your Creative Potential
- Real Persons in Real Time
Mark W. Schaefer • Tao of Twitter
Viral Loop: From Facebook to Twitter, How Today's Smartest Businesses Grow Themselves
amazon.com
You need to segment real, valuable users from drive-by, curious, or detrimental ones.
Alistair Croll • Lean Analytics: Use Data to Build a Better Startup Faster (Lean (O'Reilly))
LinkEds and Writers
Ann Handley • Everybody Writes
Volpe claims that HubSpot’s addition of a Call to Action at the bottom of every blog post tripled the number of leads they were getting from the blog.
Sean Ellis • Startup Growth Engines
Because of the Web and social media, everyone now has the power to type out his ideas and spread them to millions of people. Memory isn’t a big problem anymore.
Dan Zarrella • Zarrella's Hierarchy of Contagiousness: The Science, Design, and Engineering of Contagious Ideas
avoid using statistics “as a drunken man uses lamp posts—for support rather than for illumination.”