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He was called the Steel King; yet he himself knew little about the manufacture of steel. He had hundreds of people working for him who knew far more about steel than he did. But he knew how to handle people, and that is what made him rich. Early in life, he showed a flair for organization, a genius for leadership. By the time he was ten, he too had... See more
Dale Carnegie • How To Win Friends and Influence People
PRINCIPLE 3 Remember that a person’s name is to that person the sweetest and most important sound in any language.
Dale Carnegie • How to Win Friends and Influence People
Throw down a challenge.
Dale Carnegie • How to Win Friends and Influence People
Public Speaking: How To Become The Best Public Speaker (Public Speaking: Complete Book 1)
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I believe that showing respect for all customers’ opinions and treating them diplomatically and courteously will help beat the competition.’
Dale Carnegie • How to Win Friends and Influence People
PRINCIPLE 1 Become genuinely interested in other people.
Dale Carnegie • How To Win Friends and Influence People

In his classic book How to Win Friends and Influence People, Carnegie repeatedly urged readers to avoid direct confrontations. Instead he advised people to “begin in a friendly way,” to “smile,” to “be a good listener,” and to “never say ‘you’re wrong.’ ” The persuader’s goal should be to convey respect, warmth, and an openness to dialogue before s
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