Sublime
An inspiration engine for ideas



Positioning: The Battle for Your Mind
April Dunford • Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It


A Marketer's Guide To Category Design: How To Escape The "Better" Trap, Dam The Demand, And Launch A Lightning Strike Strategy
amazon.com
Some highlights have been hidden or truncated due to export limits.
Michael Lewis • Going Infinite: The Rise and Fall of a New Tycoon
The CLV Revolution: Transform Your Ecommerce with Customer Value Optimization
amazon.com