Sublime
An inspiration engine for ideas
If you are building a multisided business,
Ash Maurya • Running Lean: Iterate from Plan A to a Plan That Works (Lean (O'Reilly))
On the left side of the ledger is the business in terms of how its customers see it: I call this the Demand Side. On the right side of the ledger are the factors that limit or determine the retailer’s ability to satisfy those demands: the Supply Side.
Patty Civalleri • Becoming Trader Joe: How I Did Business My Way and Still Beat the Big Guys


A two-sided platform must appeal to both sides if it is to be sustainably successful. It must help the beneficiaries to an extent and in a way that causes funders to continue to fund its operation. In turn, that requires a strategy which ensures a level of value delivery to beneficiaries that motivates funders to continue their support.
Roger Martin



