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hires to fill seats.

Michael Port • The Referable Speaker: Your Guide to Building a Sustainable Speaking Career—No Fame Required

Billy Broas.

Billy Broas • Simple Marketing For Smart People: The One Question You Need to Win Customers without Gimmicks, Hype, or Hard Selling

That’s where a growth hacker named Josh Elman came in. Poring over the stats, he and his team of twenty-five growth hackers (crazy, right?) noticed that when a user manually selected five to ten accounts to “follow” or “friend” on the first day, the user was significantly more likely to stick around.

Ryan Holiday • Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising

Hagen Peters

@hagenpeters

Test account of @peter.

Joel Erhardt

@erhardtjoel

hit every visitor with the brand values.

Ben Hunt • Convert!: Designing Web Sites to Increase Traffic and Conversion

I transcribed and analyzed sales letters and print ads by renowned copywriters, the shoulders we stand on: Eugene Schwartz, Joe Sugarman, Drayton Bird, David Ogilvy, Rory Sutherland, Brian Clark, Phyllis Robinson, John Carlton, Gary Bencivenga, Clayton Makepeace, Kim Krause Schwalm, Claude Hopkins, Bill Bernbach, David Abbott, David Deutsch, Ben Se

Eddie Shleyner • Very Good Copy: 207 Micro-Lessons on Thinking and Writing Like a Copywriter

Alex Holman

@alexholman

Hugo Bethlem

linkedin.com