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it’s worth noting that as much as the current forms of attention capitalism exist to take our attention, there is some very deep part of us that wants it taken.
Chris Hayes • Opinion | Chris Hayes: I Want Your Attention. I Need Your Attention. Here Is How I Mastered My Own.
This is the era in which the ability to control your own attention is going to be paramount.
It's similar to the way in which a model can throw a ton of tokens at something and make a difference, but if they are able to narrow their scope and spend those tokens, then it becomes much more powerful.
That is the best way that I can think of looking at... See more
It's similar to the way in which a model can throw a ton of tokens at something and make a difference, but if they are able to narrow their scope and spend those tokens, then it becomes much more powerful.
That is the best way that I can think of looking at... See more
X. It’s what’s happening
Ponder this: “If it’s true that attention is the only scarcity we have in this world of abundance, how come you and I are giving our attention away for free?” – Kevin Kelly
Kevin Kelly • a16z Podcast: The Truth about 1000 True Fans + Pricing Our Attention | Andreessen Horowitz
Attention isn’t free. It’s the most valuable thing you spend.
Shane • Obsess Over the Basics
Doing some calculations examining the total amount of attention given to different forms of media, Kevin discovered that, on average, people surrender their attention for just $3/hour!
Kevin Kelly • a16z Podcast: The Truth about 1000 True Fans + Pricing Our Attention | Andreessen Horowitz
the scarce resources are attention and trust,
Seth Godin • The Icarus Deception: How High Will You Fly?
'It's good to remind yourself of what you actually care about'
Brian Eno talked to Lauren earlier this year about the 'attention economy'
bbc6musicinstagram.comThe lack of payment infrastructure is the reason why so much of the internet is monetized via advertising. Rather than requiring users to pull out a credit card and type their information into a website, users could be monetized frictionlessly and indirectly, paying not with their money but with a different asset: their attention. That precipitated... See more
Katie Parrott • The Web3 Renaissance: A Golden Age for Content
Attention is presence. And presence isn’t just powerful, it can be radical. In a world where attention is monetized, captured, and manipulated - reclaiming it is an act of resistance.