Sublime
An inspiration engine for ideas
• Edit out superfluous elements. • Always judge the work from the perspective of the viewer.
Jim VandeHei, Mike Allen, • Smart Brevity
Walk’s two staffers were moved to work on YouTube monetization. Later, looking back, Walk would call this decision “YouTube’s original sin.”
Mark Bergen • Like, Comment, Subscribe
Media Clippings
Steve • 1 card
• Assign responsibility.
Jim VandeHei, Mike Allen, • Smart Brevity
➊ List the points you must make.
Jim VandeHei, Mike Allen, • Smart Brevity
Apple John
@applejohn-b9f273b0bb2c4c69
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