Sublime
An inspiration engine for ideas
They were particularly successful reaching out to influential people on Twitter. They would simply follow marketing mini-celebrities and ask them for feedback on recent posts.
Gabriel Weinberg, Justin Mares • Traction: A Startup Guide to Getting Customers
The primary value a Curator provides is saving time.
Eddie Yoon • Snow Leopard
Creator Creates Content
Brian Balfour • Substack's Core Growth Loop — Brian Balfour

There is a lot of talk that AI is going to be able to do everything that humans can, better, and soon.
That there will be nothing left for us to do.
That is not how this works.
This is a strategy memo for humans. https://t.co/kJXhfd9hbE
“If you would not be forgotten as soon as you are dead and rotten, either write things worth reading, or do things worth the writing” - Ben Franklin
Email Marketing for Retaining Customers
Gabriel Weinberg, Justin Mares • Traction: A Startup Guide to Getting Customers
their premium plans.