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Never in human history have two of the ten largest companies on planet earth (Facebook and Google) been advertising businesses. Many of the other largest companies in the world, including Amazon, are increasing their advertising offerings. And why not: the world’s most valuable resource is harder to find than ever before, so of course more people w... See more

Joe Marchese • REDEF ORIGINAL: The Attention Economy Crisis: The Future of Content, Commerce and Culture

Eis por que a riqueza de informações cria a pobreza de atenção”.

Daniel Goleman • Foco (Portuguese Edition)

This is the modern trap: unprecedented access to information and opportunity coupled with finite human attention and limited lifespans.

We can theoretically do anything,
but we cannot do everything.

Sari Azout

“In an information-rich world, the wealth of information means a dearth of something else: a scarcity of whatever it is that information consumes. What information consumes is rather obvious: it consumes the attention of its recipients. Hence a wealth of information creates a poverty of attention.” Simon’s insight is often reduced to “In a world of

Kevin Kelly • The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future

Attention Economy

Kelli • 1 card

If you aren’t getting people’s attention, you disappear and don’t matter anymore, so you feed the abundance with your own posts, keeping the cycle going (unless you’re smart enough not to care anymore, but who are those people?). Most of us just keep adding to the abundance, while trying to get attention – the most valuable commodity today.

Brian Newman • | Sub Genre

Mais si tout le monde dormait une heure de plus, les gens ne seraient pas sur Amazon. Ils n’achèteraient pas.» Si nous recommencions à dormir suffisamment – si tout le monde faisait ce que j’ai fait à Provincetown –, Charles pense que «ce serait un véritable séisme pour notre système économique, car il est devenu dépendant des personnes en manque d

Johann Hari • On vous vole votre attention !: Pourquoi vous ne pouvez plus rester concentré et comment y remédier (French Edition)

the root causes of, essentially, an economy built on capturing as much of our attention and leisure time as possible.

We're all participants in a cognitive economy that trades in attention, belief, and behavior. Shape the feed, shape the future. What happens when everything becomes an attention-speculation machine?