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We want to validate that our "theory of world" works...our theory of how and where our buyers buy. Once we know that, we don't need to continuously re

We can ditch our managers, offices, or professions, but any horizontal leap will only land us on another treadmill. Resignation does not liberate us f

I would love to live like a river flowscarried by the surprise of its own unfolding— John O’Donohue

I think business networking is a complete waste of time. And I know there are people and companies popularizing this concept because it serves them an

95% of content consumption is procrastination disguised as productivity. Most people waste hundreds of hours consuming “just-in-case” content because

Lifestyle influencers who speak to their millions of followers as if they were close friends demonstrate this point exactly. Voyeurism is ingrained in

Getting really great is a waste of time.

Dreams are an essential part of a vital life, but they cannot become more real than reality. The trap I fall into is letting my fondness for an ideal

Are you actually doing all these customer discovery calls because you believe it’s the fastest way to check your assumptions about the market (a la “b