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The commoditization of the actual hotel did not eliminate all profits in the industry, they just shifted these profits to other activities. Hence, "The Law of Conservation of Attractive Profits." When some parts of the value chain become commoditized, other parts necessarily become more valuable.

Right now, though, there’s no great way to showcase and validate this ability. As an early-fan, you want to be able to visibly signal your support and maybe even benefit from it.

What would it take for large online communities to feel intimate?

In general, query growth is relatively slow (Google already does >100B queries per month), but Google continues to show ads on more queries and optimize the click through rate and cost per click which continues to drive 30%+ revenue growth.

This level of interpersonal connection is why Hydrow CEO Bruce Smith doesn’t think connected fitness machines will have a negative social impact, and that the sense of community that typically form at brick and mortar gyms will be more distributed. “Connected fitness is about bringing your body and your screen life together,” he says. “The more we... See more