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Airbnb is a vibe company, Notion is an efficiency company.

It has a poor user interface.

For us, for once, I think the answer is actually very prescriptive. Before you take on anything, you pause and ask what could be? Create the space needed to break apart that everydayness and press on it for a while. Really press on it. Go on and dream a bit. Or as Toni Morrison says it “Dream, then think.”

Lululemon has one of the best owned-distribution platforms in the world. They have 489 company-owned stores that do extremely well. In 2019, their sales per square foot were $1,657, compared to the retail industry average around $325, giving them the highest sales per square foot in all of apparel.

Fairness is very important and I think this system is much more fair than any other system that I’ve worked with because in other systems the management decided on bonuses.

However, you have to decentralize the economy at the same time. Having an American dream is good, but if it's only a dream — people will wake up eventually. You need to give the opportunity to the average person. You have to decentralize your traffic model. Give all users satisfaction in creating content and create a middle class.

Just as humans are incapable of generating random numbers, we struggle to consciously generate random ideas - to the point where actively trying to ‘think differently’ often seems to only further calcify existing patterns. Instead of attempting to brute-force creativity, the brain must be confronted with novel stimuli in order to reorganize its per

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