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This is why curation is underrated – not because it is actually better than algorithmic suggestions, but because it is perceived as being better.

Knowledge does not change behavior,” he said. “We have all encountered crazy shrinks and obese doctors and divorced marriage counselors.

“We don’t just teach people how to write; we teach them how to actually think about their personal monopoly… What is the unique combination of skills and personality traits that you’ll be known for? How are you going to use the internet to reach out, connect with anybody, build an online home, and use advance your career?

Cryptomedia inverts how we think about creating and capturing value on the internet, and provides the foundation for a sovereign internet owned by everyone.

Design is a funny word. Some people think design means how it looks.

But of course, if you dig deeper, it’s really how it works.

By creating real platform-native encounters rather than broadcasting information, embedded education is a more effective way to change behaviors. By shortening the feedback loop from theory to practice, it engages people to more deeply internalize what they’ve just learned.