sari

There is a generational shift in values and trade-offs: people would rather work together with greater latency than work faster alone.

To make $1000 per month, a creator needs about 100K Instagram followers, 2M views monthly on YouTube or 25M on TikTok (New Creator Manifesto, 2021). Contrast this with platforms that provide a more competitive mechanism for creator monetization. Just over 200 subscribers on Substack, OnlyFans, Twitch or Patreon at $5 per month will yield the same $... See more

There are a few areas where TikTok really excels for startups:

Young people crave tight-knit communities, privacy, safety, and a respite from the throngs of masses on large-scale platforms.

While any human contact increases the risk that coronavirus might spread, being outside, where there’s natural ventilation, and with ample space between people and groups, seems safer than any extended indoor gathering.

Sam looks for digital breadcrumbs from someone's past that hint at their trajectory: "And so to the extent people have written blogs or posted things on Twitter or created some artifact that I think of that they've sort of buried in time that I can go find, that's often amazing, because you get a chance to see people over a long period of time."

Messaging apps are used for all kinds of purposes and heavily overlap. They don’t monopolize but can get just as big.