sari

We often see turnover in content brands that’s caused when new brands discover something important that younger audiences want, but is incompatible with the values of the incumbent brand. The incumbents can’t copy the startups’ content, or they’d make the product worse for their existing customers.

Social proof in the form of company logos and/or customer stories tells similar companies and individuals that it’s a tool for them, because people like them use it already. The “cooler” the companies or people you use for product testimonials, the better. People want to feel cool and want to be affiliated with coolness.

Blockchain developers believe that this time they’ve found a structural answer to recentralization, but I tend to doubt it. An interesting question to ask is what the next locus for centralization and control might be.

"In thirty years’ time, as technology moves forward even further, people are going to look back and wonder why offices ever existed. —RICHARD BRANSON, FOUNDER OF VIRGIN GROUP*"

It would be like a search engine for ideas and concepts.  Perhaps something like public roam graphs will be the solution to this, but there are infinite ways to approach it.

The web has an almost infinite capacity for storage and memory yet its prevailing use is an acceleration of ephemerality. The reasons for this are complex to say the least (of which financial short term gain is probably the most prevalent). But this doesn’t mean the tendency can’t be resisted. Perhaps books as well as their online siblings could be... See more

I want us to collectively raise the bar for what we expect from our digital experiences. Life isn't just a series of problems to be solved but moments to be lived. As we find ourselves spending more and more of our time in the digital world—especially now—we should expect that world to inspire, surprise, and dare I say, even challenge us. We are lu... See more