The core definition of C2M revolves around the principle of consumer demand arising and consolidating before the production and supply of the good is made, with community-driven demand scoping through community incentives.
For Clear, an identity verification company that serves airline passengers, the slowdown seemed like an existential threat. Clear’s 5 million members pay for an annual subscription that lets them travel through security lines faster at more than 60 airports and sports arenas around the U.S.
Below the surface, however, cracks were starting to form. We had always gotten more press than the maturity of our product and organization justified. In that gap between the level of press we received and where our product actually was, backlash formed. The Klout Score, which was our biggest asset, was also our worst enemy. It was too much of a no... See more
I do not want my sense of self to continue to develop and become stronger as I get older. I want it to be weaker and more muted so that I can live much more in present everyday reality...
Erik Hoel wrote an essay describing how humanness is a moral quality in and of itself. Maintaining our connection to our humanity is morally important. Putting a chip in everyone’s head to make them happy all the time would reduce humanness, and is not something a long-term humanist would support
What does that really mean? It means that you don't have to put a bunch of marketing into growing your business, which also means that most of the efforts in the company, especially in the early stages happen from a product-driven perspective. Product-driven, customer-obsessed firms generally tend to have the initial potential of becoming internet-... See more