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"AAA game’s marketing budget is ~75-100% of its development cost. In mobile, it’s not uncommon to ... set aside three to ten times the development budget for marketing..." Interesting to ponder how aligned incentives are changing marketing realities

In yesterday’s Daily Update I described how Jeffrey Katzenberg, the founder of Quibi, mistakenly assumed that mobile was simply the next step in the evolution from motion pictures to television, each of which created new possibilities for, in Katzenberg’s words, “the creativity of storytellers [to use] these tools in ways that their inventors had n... See more

-Ossification - Network effects strengthen value and push the protocol to converge around specific functionality and narrative.

1) Hardware: The sale and support of physical technologies and devices used to access, interact with, or develop the Metaverse.

One of the greatest gifts we have for each other, for our children and spouses, for our teammates, is the positive feedback loop we can put someone into purely by believing in them, by seeing their genius and their dysfunction clearly and then helping them construct conditions for the former to flourish.

the market cap of the protocol always grows faster than the combined value of the applications built on top, since the success of the application layer drives further speculation at the protocol layer. And again, increasing value at the protocol layer attracts and incentivises competition at the application layer. Together with a shared data layer,... See more

“When asked if customers prefer the convenience of a one-stop shop or the experience of a branded store, there is no one category where consumers are completely aligned on preference”. This clearly demonstrates the need for brands in virtually all product categories to balance both convenience and connection, while also balancing the digital and th... See more