sari

You should be far more concerned with your current trajectory than with your current results

If anything was universally recommended by the founders & TikTok experts I spoke with, it was that you can’t just sell things on TikTok. You need to participate in the TikTok community and trends, giving your team the freedom to be creative.

This is how you end up with Netflix or Spotify or Kindle having apps that open to a login screen with zero indication about how to sign up for an account; most users probably figure out to go to their websites, but it is hardly a good experience from anyone’s perspective, and lesser known apps are likely to simply lose potential customers. At the... See more

"Given the unique capabilities of this team, how can we have a maximum positive impact on the customer?"

- Insights are just as likely to be found in a 400-page book as in a 40-minute podcast

the frenzy around NFTs right now is instructive. Because much of the hype is pure status-seeking. And that’s a healthy reminder that people will always find value in being early to the next thing, part of the innermost ingroup of something cool. And that’s a feature, not a bug for NFTs. It may in fact be the point. NFTs are evidence of your... See more