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Communities help companies because they can generate functional value such as content, product development, marketing, customer support, open-source code, as well as more subjective values such as a sense of belonging, purpose and social status.

The basic concept is that you take photos through an interface that looks like a disposable camera, complete with a tiny viewfinder so you can’t really see what you’re shooting. And then the photos are hidden until they’re “developed” at 9am the following morning and shared into “rolls” — basically groups. It’s conceptually similar to Beme, which... See more

Creators and communities, through aligned incentives, will work together to cultivate brands that collectively resonate, highly accelerating growth. These brands will emerge in the streets — the streets of the physical world and the metaverse. MetaFactory will build the bridge between these worlds, blurring the lines between the digital and the... See more

Protocol mobile apps are the next step to take crypto mainstream. Even if most people end up interacting with protocols through third-party apps in the long term, first-party ones will be an important step in the journey; they are incredibly narrow in terms of brand and product, which makes them great for onboarding and educating users.

3. Creator-friendly business models: Offering more direct monetization models (where users pay creators) can encourage creators to align their content with what end users value, versus creating content that maximizes watch time or virality.

My fear is that the structure of the individual as profile based around quantified status games, has eroded our ability to recognize the intrinsic value of interaction — and in this loss we enable a path towards commodified consumption and transaction around what was previously everyday interaction.

I’m convinced that storytelling will be the most differentiating business skill of the 21st century.