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Platforms are becoming community-led, making it easier for both creators and their audiences to profit from their contributions. 

At the simplest level, tokens are just code that lives on a global peer-to-peer network called a blockchain. But unlike other forms of money, they’re digitally native, programmable, and secured by one’s crypto wallet and private key. Cryptocurrencies are just one type of token.

-It should be well aligned with the goals or overall long-run value of the payer. This ensures that the actions participants take are beneficial.

And so, a good starting point for any brand to think like a curator is to create your own aesthetic world instead of simply relying on your product’s aesthetic or your visual handwriting. A brand’s aesthetic world is infinite: it extends to a pair of sneakers, a piece of furniture, a playlist, and even collaborations.

Fan Controlled Football (FCF) — mixing in-person football with digital coaching play calls