As the industry shifts online, advertising will do for grocery what Facebook did to the ad industry. Suppliers will have self-serve tools to pay for guaranteed demand. This will shift the industry from being supply-driven (“how do we sell what we produced?”) to being demand-driven (“what do we need to produce?”). With up to 35% wastage in a $10 tri... See more
Food science startups aren’t your typical magnet for celebrity investors. But today, Apeel Sciences, which creates a natural coating for the exterior of fruits and vegetables such as avocados, asparagus, and citrus to extend their shelf life and prevent food waste, is announcing a $250 million funding round in which Katy Perry and Oprah Winfrey are... See more
“Breaking Points” is currently supported by around ten thousand paying subscribers spread over the various payment tiers. This is a factor of ten more than in the 1,000 True Fans model proposed by Kelly, but it remains a good case study of his model in action: a strong but modest-sized community, discovered and served by using the Internet, directl... See more