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For instance, anyone around the world can use Twitter, whereas Square and Cash App have to navigate local laws and banking regulations in each market before launching

Assume best intent. If someone asks for more information or updates, they are probably low on confidence and you are probably leaving something ambiguous.

Culture plays an important role in determining effective reinforcers. And what’s reinforced shapes culture. Offering tickets to a cricket match might serve as a powerful reward for someone in a country where cricket is a big deal, but would be meaningless to most Americans. Similarly, an air-conditioned office might be a powerful incentive for... See more

There is going to be a generation of very successful apps built on Shopify that give storefronts new kinds of powers, and today we have four amazing tokengating apps live - PERC Engage, Manifold, Shopthru, and Lit Protocol - powering tokengated commerce for merchants now, with several more behind the scenes that we’ll get to see soon enough.