Engagement: Connect customers to each other around their common interests in order to increase customer retention. Example: Culture Amp’s Culture First
When you found a company, it tends to get wired into your nervous system. I used to become physically ill whenever there was something wrong in the company — even if I didn’t know what it was. Even if I couldn’t see it, I could feel it. It wasn’t a pleasant feeling.
"Work gives you meaning and purpose and life is empty without it," said Stephen Hawking. Whether that is an assessment you agree with or not, much of our conception of ourselves is tied up in work. The effect of covid-19 is accelerating a shift away from humans and towards machines, doing so at a time in which we may actually feel grateful for cybo... See more
Au: I think this is what Mark Zuckerberg and other would-be Metaverse builders right now are missing. It’s not the platform that matters as much as the community that is built around it. Rarely do communities have extreme loyalty to these platforms. If they don’t feel they’re being engaged with on a fair level, they take their friends and they get ... See more