sari

I'm thrilled to announce the launch of Downshift, the world's first decelerator program tailored for high performers in transition. Downshift is a transformative, 8-week journey aimed at fostering presence, self-discovery, and renewal. Designed for diverse professionals who've… Show more

Brand advertising is another story. Maybe it would be a good thing if cleaning supplies and food companies started competing on innovation instead of ads? I’ll leave that to others to decide. What I can say for sure is we don’t need ads to fund internet services — there are better ways now.

- Trust — Human doctors means human judgment.

Mirrors work magic. Repeat the last three words (or the critical one to three words) of what someone has just said. We fear what’s different and are drawn to what’s similar. Mirroring is the art of insinuating similarity, which facilitates bonding. Use mirrors to encourage the other side to empathize and bond with you, keep people talking, buy your... See more

To spark your community, you got people together and helped them start talking. Stay with it! The missing ingredient in many would-be communities is dedication. We put on one-off events or annual fundraisers, but we don’t give potential community members the chance to keep showing up or to raise their hands to take on responsibilities.

What’s the difference between content centred around utility versus entertainment? Looking at Xiaohongshu (shortened to XHS), often referred to as "China's Instagram and Pinterest", can reveal some answers on what that playbook looks like and how the company developed its own identity and philosophy.