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New brands need ways to bootstrap early demand and build loyalty without spending all of their money on Facebook and Google ads. A new DTC sneaker brand might bundle NFTs with online sneaker purchases that are more rare the earlier you are, or even show off your customer number. The Allbirds #1 NFT would be a weird, cool status signifier among... See more

Whereas Bitcoin is digital gold and favors a rising price, this isn’t necessarily the case with Ethereum

Don't aim at success. The more you aim at it and make it a target, the more you are going to miss it. For success, like happiness, cannot be pursued; it must ensue, and it only does so as the unintended side effect of one's personal dedication to a cause greater than oneself or as the by-product of one's surrender to a person other than oneself.... See more

Instead, Cook has been clear about his intentions: to democratize healthcare and empower individuals to manage their own health. With an emphasis on rigor, privacy, and healthcare partnerships, Apple’s actions bear this out.

This is why writers like newsletters so much. **As other distribution channels are becoming increasingly crowded, email provides an alternative trade route.**

But the bigger point is that social tokens turn fleeting fun-and-play communities into long-lasting fun-and-work communities because social tokens turn communities into economies.

TikTok raked in nearly $4 billion in revenue in 2021, mostly from advertising, and is projected to hit $12 billion this year, according to the research firm eMarketer. That would make it bigger than Twitter Inc. and Snap Inc. combined -- three years after it started accepting ads on the platform.