sari
@sari
making Sublime — for you and for me.
sari
@sari
making Sublime — for you and for me.


When I hear people say things like “our goal is to be at 5mm ARR by 2024” I always get a little sad and uncomfortable. I don’t have quantifiable goals like that. And if I do, any number I choose feels arbitrary. My goals are usually more qualitative - to create simple, delightful products that are meaningful for the people they serve, to create
... See moreIn Freud’s story our possibilities for satisfaction depend upon our capacity for frustration; if we can’t let ourselves feel our frustration – and, surprisingly, this is a surprisingly difficult thing to do – we can’t get a sense of what it is we might be wanting, and missing, of what might really give us pleasure

ideas only become clear once you begin to work on them