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my little life of optionality—my malleable, absorbent dunnage which lessens the shock of surprises, avoids pain and prevents breakage. No commitments, nobody counting on me, no one to disappoint and no one to disappoint me. Still, if life becomes intolerable—a measure which is lowered with each available treatment, each magical distraction—I have a... See more

company needs to be able to articulate exactly what it does, whom it serves, and against whom it competes. Why? Because all employees should be made to feel like salespeople or ambassadors for the firm, and they cannot do this without a fundamental understanding of an organization’s business. More important, without this understanding, employees ca... See more

Large market size💰: By building opinionated software, you deliberately leave a large share of the market unexploited — it’s not a “lowest common denominator” approach. Fortunately, the overall category of productivity software represents a very large market (mainly because it’s industry-agnostic). Therefore, even a slice of the market is often suf... See more

If you create a good product or process, and don’t constrain yourself too tightly, it will have other uses that you will discover later. This is true in almost every field. There are a million examples in business, a compact one is the founding of cosmetics company, Avon: A door-to-door bookseller in the late 1800s used perfume samples to try and

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My conjecture around personal fitness is that maybe not enough people like to talk about it. Personal nutrition and weight gain/loss end up being private topics, rather than ones you’d typically share with strangers

As someone raising a Series A, you should be prepared to answer the following questions: