We still bite at the clickbait, but it doesn’t taste so good. Something is wrong. We feel it intuitively and the numbers validate it. We’ve maxed out on clicks and swipes—and especially with pandemic controls and lockdowns coming to an end, it will be even harder to keep people scrolling mindlessly.
The big picture: While research continues, psychedelic medicine could reshape the future of healthcare and wellness. As momentum builds, scientists, startups, investors, and big pharma are plotting their next move.
Because they don’t pay for their real estate. When you search for a product, a list of sellers/items comes up in the search result. Being ranked number 1 in a category is like having a corner store front on a busy street, without paying any rent for it. And having good reviews/comments is like having a nice view and big, wonderful windows. These ac... See more
US advertising has shrunk by a third as a share of GDP. This is some combination of internet advertising being vastly cheaper and vastly more efficient on one hand, and on the other a lot of recategorisation. If a car dealer used to buy a 20 page ad insert in their local paper, but now pays for one Google search ad (and how many people bid against ... See more
Homogeneity of style: A Substack newsletter can have an About page, but that’s it. There will never be anything like Nadia’s notes which are a regularly updated half-baked stream of consciousness, or Guzey’s list of Tweets or even Nintil’s categories.