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We need diversity of products especially for important functions.

We examined more than 15,000 recent popular queries and found that Google devoted 41 percent of the first page of search results on mobile devices to its own properties and what it calls “direct answers,” which are populated with information copied from other sources, sometimes without their knowledge or consent.

Hot forms of media, McLuhan says, are generally low in audience participation. They provide people with a lot of information and data. He describes them as mechanical and uniform. It’s very one-way. One party is giving the information; the audience is receiving the information. And that’s pretty much it. Examples of this would be things like books,... See more

On Twitter we get breaking news; on Instagram we see our friends and go shopping; on Facebook we (not me personally) join groups and share memes. On TikTok we are simply entertained. This is not to discount it as a very real force for politics, activism, and the business of culture, or a vehicle to create content and join in conversations. But for... See more

Shifting to an outcome mindset is harder than it looks. We spend most of our time talking about outputs. So, it’s not surprising that we tend to confuse the two. Even when teams intend to choose an outcome, they often fall into the trap of selecting an output. I see teams set their outcome as “Launch an Android app” instead of “Increase mobile... See more