sari

- Ideally, you want to have control over your audience communication platform (so start an email newsletter!)

We need a ranking algorithm that cannot be easily gamed. This paper describes MarketRank, a ranking algorithm that is immune to SEO and simple to compute. We discuss the advantages and limitations of MarketRank, and show how it compares to Google’s rankings.

“Advertising is a tax on the poor” — Scott Galloway

The fact is, star brands take time to grow. Take some of the small makeup companies we have acquired recently, like Bliss and Urban Decay. When we bought them, they were little start-ups run by their founders—very simple businesses, but with a lot of originality in the products. So now we know we must nurture them until they have some history. But

... See more

Meanwhile, some key managers have quit, including one of Kalanick’s longtime former colleagues at Uber, Matt Atkin, who for the last two years was responsible for launching CloudKitchens’ business in new markets.

Instagram has two main atomic value swaps with its users, one to creators and one to consumers. Creators of content expend time and energy in the form of work in exchange for distribution and building an asset that can be monetized (audience). Consumers are willing to view ads in their consumption experience in exchange for entertainment. A third... See more

In the era of web apps and “product led growth,” the marketing page IS the product’s first mile experience IS the core value and end-to-end experience .

Just Get Shit Done…stop talking about doing things and make them happen. Start small, scale down, make small models really fast, learn to fail faster, then scale up or scale down. It’s better to count your mistakes in minutes, then in years. Trust that others will contribute, add, modify, revise, inform, and transform what you do.