Crypto/Web3 is Inevitable: There’s a lot to unpack over the course of this report, but the general theme is consistent: we’re going from an internet built on “rented land” with monopoly overlords, to an infinite frontier of new possibilities. On the frontier, crypto presents a credible revolution to all monopolies, which is why its inevitability sc... See more
Email from @david_perell to @tylercowen
✅ Personalized
✅ Social Proof
✅ Clear CTA
Amazing email—that led to some amazing things.
The personal touches at the beginning show clear effort.
Tons of social proof (Neil deGrasse Tyson, Seth Godin).
Clear CTA and plan of attack.
Throughout the 2000s media was still in some significant sense balkanized. People did not just consume stories, they visited story sources, and the sources were numerous. Everything from trusted websites associated with legacy media institutions like the New York Times to popular aggregators like Drudge and blogs like the Huffington Post thrived, a... See more
What Innis feared—as his biographer Alexander John Watson puts it—is that “our culture was becoming so saturated with new instantaneous media that there was no longer a hinterland to which refugee intellectuals could retreat to develop a new paradigm that would allow us to tackle the new problems we are facing.”
Instead, I think Quibi’s failures can be mainly attributed to flawed executions in its technology building, marketing, and content acquisition. Basically, in attempting to create a juggernaut video app, Katzenberg and his cohorts failed to incorporate many of the strategies that other streaming giants pioneered. Here are four ways I would have appr... See more