sari

The Internet, though, is a world of abundance, and there is a new power that matters: the ability to make sense of that abundance, to index it, to find needles in the proverbial haystack. And that power is held by Google. Thus, while the audiences advertisers crave are now hopelessly fractured amongst an effectively infinite number of publishers, t... See more

And that’s still underestimating the size of the market opportunity. The radio advertising market is held back because it’s difficult to measure ROAS, and impossible to personalise ads. By using their vast quantity of listener streaming data, Spotify could target ads more effectively, and even add direct clickthroughs for those listening on the pho... See more

The most straightforward example here is the play-to-earn gaming movement kicked off by Axie Infinity. Axie is neither the most fun game in the world nor the highest-paying job in the world, but it was able to attract over a million players because it offered more money than the games they were used to playing, and more fun (and often money) than t... See more

For the sake of logistical simplicity (and because different facets of a person’s identity naturally overlap and interact), it makes sense to store one’s relevant activities and contributions in a single wallet. But any given person isn’t solely a creator, builder, investor, or collector; they’re many things at once. Thus, we need some way to take ... See more

Social networks are just as overcrowded with information right now. The difference is that social networks lean much heavier on tastemakers, influencers, and thought leaders. We can’t comprehend the flood of information out there, so we consume what people we look up to recommend