Whether it’s the enforcement of legal identities, platform lock-in, or more implicit social norms, the logic of individualized identity was baked into web 2.0. With the advent of web 3.0, we have a chance to do things differently. Ultimately, web 3.0 identity will revolve around questions of privacy, portability, and ownership.
Thanks to the Internet and its numerous influence networks, products across categories are now more susceptible to trends than to individual preferences. A show becomes popular because a lot of people watch it, and it’s entirely possible that a big chunk of the show’s audience does it not because it reflects their interests or values, but because e... See more
Astrology expresses complex ideas about personality, life cycles, and relationship patterns through the shorthand of the planets and zodiac symbols. And that shorthand works well online, where symbols and shorthand are often baked into communication.