sari

This is a unique network structure. It’s a new way of determining who should see what. It solves a problem (pressure-free photo sharing within specific contexts), and because it’s a network rather than a format, it’s going to be hard for Facebook to copy.

MONEY, AS IT turns out, is very often the most expensive way to motivate people. Social norms are not only cheaper, but often more effective as well

Organizations that build their businesses around people’s needs to belong, to be connected, and to be admired, that are focused on relationships over products, are winning in today’s economy

I often think if WeChat can’t give our users even a little bit of hope, then we can’t judge whether what we’re doing is right or wrong. So, this is also how we measure ourselves. When a platform only focuses on pursuing its own benefits, it’s short sighted, it won’t last. When a platform can benefit the people, then it’ll take on a life of its own.

As a consequence, we see, in the F2P market, exactly what you'd expect to see: F2P games typically have a lifespan of a year or less. They grow, they pull in money, the audience starts to decline, and at some point the operator concludes that life-time value (LTV) is now less that cost of user acquisition (COA), pull the plug on marketing, and the ... See more