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We often see turnover in content brands that’s caused when new brands discover something important that younger audiences want, but is incompatible with the values of the incumbent brand. The incumbents can’t copy the startups’ content, or they’d make the product worse for their existing customers.

“The only advantage Microsoft has is distribution, and so now they’ve neutralized the advantage that Microsoft has had,” he said. “All of a sudden, they can actually fulfill the ultimate promise of the opportunity, because they have 10 times the amount of salespeople that can go distribute this thing into corporations around the world.”

It’s nontrivial to create a new asset class. But it feels like there’s still tons of room for creativity:

Who is a high agency person you've never heard of? Yukio Shige. The man who's prevented 789 suicides. One of my favorite questions to ask: "What movie should Hollywood be making instead of endless remakes like Transformers 12?" Yukio's story is top of that list. Every day,… Show more

The job description Bezos wrote for his very first employee said, “You must have experience designing and building large and complex (yet maintainable) systems, and you should be able to do so in about one-third the time that most competent people think possible.

Opendoor sends an inspector to confirm the condition and price repairs (and collect data to feed back into the model), before settling on a final price.