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We miss out on the best content online because we never come across it.

Once a community is established with enough moderators in place, influencers also don’t have to do tons of work to keep it going. Fans can bond with one another, which ultimately solidifies their bond with the influencer as the creator of that community. Many of the top YouTuber Discord servers include dozens of channels that have nothing to do wit... See more

Many of the perceived Covid winners such as e-commerce, videogame and streaming media companies have simply been pulled a few years forward into a future that was inevitable. Their destiny did not change. The future for those businesses simply accelerated whereas the future for category leading “brick and mortar” retailers has changed dramatically ... See more

The analogy to publishing also point to what will be the long-term trend for any profession affected by these models: relatively undifferentiated creators who depended on the structural bundling of idea creation and substantiation will be reduced to competing with zero marginal cost creators for attention generated and directed from Aggregators; hi... See more

But what if the coming revolution is a silent one that will be led by those who, in the face of this increasing activity and ear-splitting noise, choose the anti-mimetic path? Who grow quieter and more intentional?