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Here’s the hard thing about easy things: if everyone can do something, there’s no advantage to doing it, but you still have to do it anyway just to keep up.

Facebook had a growth mantra of “7 friends in 10 days” that made the product sticky for new users, but TikTok doesn’t require any friends, followers, or even an account. The hyper-personalized algorithm recommends content based on thousands of objects and tags analyzed in each individual video, along with an individual user's view history, re-watch... See more

Occupying the middle ground between Facebook’s real-name policy and 4chan’s posts without accounts, platforms like Reddit and Twitter are home to many pseudonymous accounts. The key quality, here, is that these accounts display persistent pseudonymity.

You don’t need a reason to leave. Wanting to leave is enough. Leaving doesn’t mean you’re incapable of real love or that you’ll never love anyone else again. It doesn’t mean you’re morally bankrupt or psychologically demented or a nymphomaniac. It means you wish to change the terms of one particular relationship. That’s all. Be brave enough to bre

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Have a big vision, but find your Trojan horse.  A big and inspiring vision is what get’s people to quit their job, get paid nothing, and go to Tokyo with you. But sometimes that vision is hard to communicate on your homepage, and isn’t what resonate most with your new users  right now.  Find a wedge — a  specific problem  

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Search engines — the window into the web for many people — top their results with pages containing thousands of words of auto-generated nothingness, perfectly optimized for search engine prominence and to pull in money via ads and affiliate links while simultaneously devoid of any useful information.

Social networks have become “the web” for many pe... See more

“I don’t deserve this award, but I have arthritis and I don’t deserve that either.” – Jack Benny accepting a Emmy

Brand advertising is another story. Maybe it would be a good thing if cleaning supplies and food companies started competing on innovation instead of ads? I’ll leave that to others to decide. What I can say for sure is we don’t need ads to fund internet services — there are better ways now.