Sarah Owen

English soccer club Manchester City will keep track of its fans’ biometrics using connected scarf embedded with a biosensor to “get a better understanding of the emotion at the heart of the world’s beautiful game.”

Gen Z is the only generation to see recent declines in social media use, per Pew Research Center.

It reported less use of every social media app last fall, except for TikTok, according to Piper Sandler's most recent Gen Z consumer survey.

Known as Colour Alchemy, the dye has a formula is that it allows it to react directly to temperature and use different wavelengths of light to emphasize the color. Each color is described by the brand as “holographic” because microprisms in the formula shrink and expand to produce the different shades.