Sam Sawchuk
@samsawchuk
Sam Sawchuk
Got me thinking about UTMs
You are the sickness
Experiment Prioritization Guide at Drift
artifacts.reforge.com
Drift growth framework - like the walk through on how things are done
In 1954, Pulitzer Prize-winning author John Hersey investigated a lag measure that parents around the country were increasingly worried about. “Parents,” Hersey writes, “[are] in dismay that their children can not read.” For 2 years, Hersey read children’s books, met with experts, and attended schools to observe how reading was taught. “It became... See more
Structured idea of what needs to be done on marketing / growth side
Love the idea of iteration culture - small chunks w/ deadlines