The 37signals Guide to Internal Communication
The how, where, why, and when we communicate. Long form asynchronous? Real-time chat? In-person? Video? Verbal? Written? Via email? In Basecamp? How do we keep everyone in the loop without everyone getting tangled in everyone else’s business? It’s all in here.
Rules of thumb, and general philosophy
B... See more
Capabilities are binary, you can either do it or not. Benefits are the results of new capabilities.
Banned: "longer battery life"
Capability: "all-day battery"
Benefit: "leave your charger at home"
15) Family walks after meals should be non negotiable. They improve insulin sensitivity, recovery from workouts, and overall mood.
16) Hydration starts the days before exercise, not the morning of.
17) Rarely is the area of pain the source of your problem.
People look at great product teams and assume they win because they are faster at shipping, but the reality is that they are just ruthless about cutting scope especially in the early days.
You don't have to be an amazing engineer to cut scope by half and go twice as fast.
A reproducible testing process is more valuable than any one idea. Innovate here first.
All things equal, a team with more shots at bat will win against a team with an audacious vision.
Unfollowing toxic social media influencers makes people less hostile!
In 2 large field experiments, unfollowing a few extreme influencers:
-Reduced partisan animosity by 24%
-Increased satisfaction with Twitter/X
-Led people to share higher-quality news
Effects persisting for 6+ months and most people choose not to refollow the influencers after ... See more
Ownership = upside + control
It also equals risk, sleepless nights, opportunity costs, responsibility, working for little to no pay, tolerance for uncertainty.
To share the upside, you have to share the downside too.
Everyone wants to cook but nobody wants to do the dishes.
Wrote up some thoughts on structures and tactics for gathering people together in low-stress, high-payoff ways.
Learned some of these lessons the hard way.
Picked up others by being part of beautifully designed events with thoughtful hosts.
https://maggieappleton.com/gathering-structures... See more