Sam Blumenthal
@samblumenthal
Sam Blumenthal
Flip App: The Shopping Social Network US
flip.shop
Yet increasingly, brands are elevating unboxing into an altogether new marketing strategy. A growing number have begun selling their products as “mystery boxes,” clearing the way for unboxing videos where customers genuinely don’t know what’s inside — and allowing brands to bundle their products in a way that is ready-made to go viral on YouTube... See more
ModernRetail • To engineer virality, brands are making their own mystery boxes
Howtank : there are discussions that change everything.
howtank.com
social commerce and
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samsung.com
Brands, agencies, and third-party sellers are pumping investment into Amazon Advertising. Targeting shoppers with ads on Amazon allows sellers to reach potential customers when they are ready to buy, and it’s a strategy most sellers employ already; 75% of sellers (first-party (1P), third-party (3P) and agency) use at least one type of Amazon... See more
JungleScout • Attention Required! | Cloudflare
In a world of branded quasi-commodity products like coffee with little barriers to entry, the social interaction — or atmosphere of the store’s community — is ultimately what
differentiates a brand and creates defensibility.
Sam Blumenthal • Social Retail: Immersion & Serendipity
JD.com, Inc.
corporate.jd.com
Ramp new products in days, not months | ProductWind
productwind.com