Sam Blumenthal

Another piece of CryptoKitties’ success was the story. CryptoKitties were adorable, shareable, and fun — and the idea of buying a $1,000 digital cat was so absurd that it made a great news story. Additionally, the smart contract’s overeager users “broke Ethereum”, which made for a story in and of itself. Since Ethereum can only process a limited... See more

As gaming stars have attracted a wider range of brand sponsorships in recent years, more female gamers are receiving brand sponsorships too, said Neto. “A lot of work is still needed for more women to have the recognition that they deserve and for the gaming space to be a safe and empowering space for them,” she said.

The average time users spend on Versihop has gone up 50% since the live video update, and the streams are generating a 4x higher conversion than the overall rate. Khan views video as a means of helping shoppers to discover the independent brands the platform specializes in. Verishop does not provide user or sales numbers, but its base is 80% female... See more