Sam Blumenthal
@samblumenthal
Sam Blumenthal
culture and
July Beauty and Fashion Rankings: Beauty and Fashion Brands Rev Up TikTok’s Influencer Marketing Engine
Tribe Dynamicstribedynamics.com
Participation in the Decide phase spans from centralized to decentralized, describing the proportion of agents in the network having a voice in the decision-making process. In the context of a network action that impacts a shared resource, bosses are indeed the final decision-makers, but more importantly they have the power to execute the actions... See more
Mirror • Anticapture
“That was the moment we realized that livestreaming was going to change everything,” Yuan said. “We were literally dealing with hundreds of customers, just three of us, addressing each customer’s sizing concern and questions.”
CNBC • Singles Day sales to get tremendous lift from livestream events, as U.S. retailers play catch-up
The new gaming features are integrated into the experience of browsing. The Treasure Spin appears at the top of a customer’s feed in the Tophatter app, and the skins they win are visible to all of the bidders on a particular product. “If you have time to spare and you’re looking for what to do in that time, we want to be top of mind in terms of a... See more
Michael Waters • Tophatter is bringing gamified commerce to the U.S.
Evaluation is informational in nature and does not itself impact shared resources, so participants may wield influence but not fundamental power. While a decentralized Evaluate phase is often valuable, it is not a strict requirement for effective capture-resistant governance.
Mirror • Anticapture
An NFT represents an access pass to an unspecified, generative possible future associated with an object. It is a key to a possible world. A key that is distinguishable from other keys. A key to a world that may or may not open up. A key that carries some hints of the kinds of locks it might unlock. A key that, unlike fungible tokens (or stock),... See more
Venkatesh Rao • Magic Beans - by Venkatesh Rao - Ribbonfarm Studio
Brands’ original livestreams, as opposed to those created by influencers, have surged since 2019, as an increasing number of brands have mastered the popular medium to connect with Chinese consumers. Some companies have even invited celebrities or their CEOs and senior executives to appear on camera to answer viewers’ questions. Others, like Dior... See more
Alizila • Alibaba Fuses Digital Stores with Livestreaming
The brand is joining a growing contingent of beauty brands becoming active with esports and Twitch as gaming use skyrocketed during the pandemic. In 2021, 45% of gamers identify as female. Charlotte Tilbury announced its new partnership with the Girlgamer Esports Festival last week, while in June, NYX Professional Makeup became the official beauty... See more