Sam Blumenthal
@samblumenthal
Sam Blumenthal
What's old is new: Brands craving connection with consumers turn to livestreaming
Retail Diveretaildive.com
Livestreaming and
Shop LIT’s successful livestream formats include exclusive promotions, product launch announcements and seasonal sales, said Zhang. The platform is integrated with Shopify and can be accessed via the Shopify app store to list products. Each purchase on the app is fulfilled by the individual participating brand. While the app earns revenue from... See more
Glossy • Indie beauty brands embrace shoppable livestreaming
Web 3.0 and
What’s the biggest mistake that founders make in hiring their Head of Growth? In my opinion, it’s when the founders are trying to abdicate responsibility for their growth efforts, and hoping that a magical hire solves everything. The problem is, a startup’s growth is so fundamental that the founders have to take it on themselves. The buck stops at... See more
Andrew Chen • What to look for when you’re hiring a Head of Growth at andrewchen
What is revolutionary about on-demand streaming in general and Netflix in particular is that the service has commoditized time: on Netflix Sunday at 9pm is no different than Tuesday at 11am or Friday at 6pm; there is no prime time. Thus Netflix will release original series all at once, because why not? Best to maximize the number of minutes over... See more