Renee De Four

When we buy a product, we essentially “hire” it to help us do a job. If it does the job well, the next time we’re confronted with the same job, we tend to hire that product again. And if it does a crummy job, we “fire” it and look for an alternative. (We’re using the word “product” here as shorthand for any solution that companies can sell

You know, tools, methods, and systems - they’re all a reflection of your thinking. So without understanding the underlying principles, without understanding why things work, they won’t save you.

🌺 I'm a designer by academic background, a teacher by chance, a writer by visceral need, and an independent (re)searcher by natural curiosity.

The best marketing comes from you simply making your art and sharing it. In ways that light you up and provide value to other people. There’s no need for sleazy tactics. Sharing our art, sharing our values and philosophy and stories, can be PART of our art.