the best software products aren’t just assemblages of functionality ,exposed by particular formal elements (links, buttons, icons, menus). Rather, they organize and shape how you think, and they create or sustain a particular lifestyle
As an author in 2023, unless you’re Donna Tartt (and even if you are Donna Tartt honestly, because even Donna Tart has a Public Persona), it impossible to sell books without selling yourself. I spent approximately 12,302 hours writing pithy Twitter posts, drafting earnest Instagram posts, creating fucking Canva graphics, and sharing Insta stories i
Exploring the internet together should be like exploring a vast old library with your friends. Wandering down different shelves, skimming the pages that catch your eye, and occasionally one of you hollers in a whispering voice, "come check this out!"
When I see people described as progressive but they spend more energy hating the rich (e.g. landlords) versus helping people (e.g. pushing for more market rate housing), I’m reminded that people love being cruel while protected by the cloak of righteousness.
“You must understand the whole of life, not just one part of it. That is why you must read, that is why you must look at the skies, why you must sing, dance and write poems, and suffer, and understand, for all that is life.”
When you choose whom to follow on Twitter, you’re choosing what types of mindsets and aesthetics to expose yourself to on a regular basis. You’re choosing what types of conversations to have. You’re choosing to be reminded regularly of certain things, and not of others. This is a kind of Programmable attention.