Peter Shoemaker

“I know a lot of people who make things who don’t stand proudly by their stuff,” Tyler says. “I don’t know if they’re too cool or they don’t want to look thirsty, but they’ll put a song out once on their stories — and that’s it.

"You went through something. You figured something out in a structured format. You recorded it. Not just one take. Parts

I knew I would need a lot of help to continue listening to my own inner compass and not go off track again, and so my home is full of guideposts for myself.

In a word, we’ve struggled for two years to find someone with taste—with an eye for what stands the chance of being interesting, entertaining, or useful to an audience. 

We’re not alone. I’ve talked to authors, podcasters, documentarians, late-night TV writers, YouTubers and TikTokers, and they all share this problem. Most of these creators are

We all know how very clever and tireless our consumer society is at inventing countless bogus pleasures, laboriously hyped stimulants designed to keep us in a state of emotional tension capable of triggering a kind of mental anesthesia. A Tibetan friend of mine who was contemplating the flashy advertising billboards in New York commented: “They are