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“I think I completely reinvent myself every few years,” Kuang told me. “I have different interests and different expressions and different priorities.”

If Nike announced that they were opening a hotel, you’d have a pretty good guess about what it would be like. But if Hyatt announced that they were going to start making shoes, you would have NO IDEA WHATSOEVER what those shoes would be like. That’s because Nike owns a brand and Hyatt simply owns real estate.

My opinion begins with a simple question: what is brand? To me, brand is a representation of you, your values, and what you think is important. Take that idea and sit on it, then ask yourself what Porsche stands for? What about Apple? Liquid Death? These companies are masters of brand, and they’re companies that inspire my thinking around it, parti... See more

“I just don’t think I’m very good yet,” she said. “I actually am afraid of being totally happy with my work, because, if you are perfectly satisfied with your abilities, there’s nowhere else to go. You might as well be dead.”

because when you grow up with emotionally immature or dysregulated parents, love becomes conditional on your usefulness. and so you do exactly that, you become useful, become good

How to build a startup in 2024 https://t.co/jxcZ6GqPU0

A brand is a person’s gut feeling about a product, service, or organization. It exists in the hearts and minds of individuals.