Tom Schmidt
@neverbeneedy
Tom Schmidt
Experience. Don’t observe.
Inhale. Don’t read.
Transfigure. Don’t shift.
Advocate. Don’t ponder.
Prove. Don’t promise.
Encourage. Don’t cut.
Imagine. Don’t worry.
Do. Don’t analyze.
Hear. Don’t listen.
Show. Don’t tell.
Give. Don’t take.
Brian Collins • 101 Design Rules
"You can't make time go faster or success come sooner. The only thing you can control is the next action."
3-2-1: On how to handle idiots, pushing toward growth, and two types of choices in life
• If you need emergency help from a bystander, command them what to do. By giving them an assignment, you transform them from bewildered bystander to a responsible assistant.
Kevin Kelly • 101 Additional Advices
in a world where AI slop is everywhere and it’s easier than ever to build software
what goes up:
the value of known celebrities goes up
the value of dotcoms goes up
the value of strong distribution channels goes up
the value of proprietary data goes up
the value of taste and curation goes up
the value of trusted brands goes up
the value of... See more
what goes up:
the value of known celebrities goes up
the value of dotcoms goes up
the value of strong distribution channels goes up
the value of proprietary data goes up
the value of taste and curation goes up
the value of trusted brands goes up
the value of... See more
🎤 The SWIPES Email (Fri, January 16th, 2026)
progress, not perfection.
Lorwen C Nagle, PhD • Tweet
Alex Hormozi had a great line about this:
“Heroes and villains always have the same back story— pain. The difference is what they choose to do about it. Villain says ‘the world hurt me, I'll hurt it back’ Hero says ‘the world hurt me, I'm not gonna let it hurt anyone else. Heroes use pain. Villains are used by it.”
“Heroes and villains always have the same back story— pain. The difference is what they choose to do about it. Villain says ‘the world hurt me, I'll hurt it back’ Hero says ‘the world hurt me, I'm not gonna let it hurt anyone else. Heroes use pain. Villains are used by it.”
excuses
• Every mistake is an opportunity to improvise.
Kevin Kelly • 101 Additional Advices
The more you watch the score, the worse you play.
Checking the scoreboard feels like doing something, but it pulls attention away from the only thing that can change it: What now?
Checking the scoreboard feels like doing something, but it pulls attention away from the only thing that can change it: What now?