Natalie Audelo

A bigger problem than price inflation is expectations inflation: A constant increase in what you need to be satisfied.

The community opportunity often lies in creating an experience that has nothing to do with your topic (ie. a hiking trip for accountants). Our default is to do something focused on the topic like a “talk” or “course” or “discussion group” but sometimes, just having them do something fun together is much more effective. The goal is to get your membe... See more

Remember, people are often drawn to things that are done imperfectly. Whether it’s art, movies, or books, people tend to talk more about the flawed things that get stuck in their heads than they do the obvious, perfect things.

As Malcolm Gladwell says, “You want an aftertaste, and that comes from not everything being perfectly blended together.”

There’s such a fine line between owning the ideal, and manipulating it to your own ends....and being eternally disciplined by it.

Here are eight imperatives—all of them drawing strength and sustenance from the humanities:

1. We need a way of defining and pursuing progress that doesn’t reduce that concept to something that only comes from a digital device.


2. We desperately need access to values and wisdom that aren’t corrupted by the relentless financial metrics and imposed flavor-of

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