Monojoy
@monojoy
Monojoy
Take the work seriously, but not yourself.
Sari Azout • A Moodboard for People Who Hate Self-Promotion
One of the most popular Link in Bio interviews is with Arin Delaney and Madison Palasini, the copywriting duo behind FONZIE. When I asked them about campaign copy, they told me, “We think of those big, juicy taglines as punchlines. It’s very similar to joke writing. A meandering story suddenly becomes crystal clear when you hear that final line.... See more
Rachel Karten • Great Campaigns Start With Great Copy
